text.skipToContent text.skipToNavigation
background-image

Media Literacy: Keys to Interpreting Media Messages von Silverblatt, Art (eBook)

  • Erscheinungsdatum: 30.05.2014
  • Verlag: ABC-CLIO
eBook (ePUB)
67,39 €
inkl. gesetzl. MwSt.
Sofort per Download lieferbar

Online verfügbar

Media Literacy: Keys to Interpreting Media Messages

This fourth edition of Keys to Interpreting Media MessageS/i supplies a critical and qualitative approach to media literacy analysis. Now updated with conceptual changes, current examples, updated references, and coverage of new developments in media- particularly in digital, interactive forms-this book addresses all forms of information disseminated via mass communication. Organized into three sections, the book first presents a theoretical framework for the critical analysis of media text that covers the definition of media literacy as well as fundamental principles and concepts. Part II focuses on the application of this methodological framework to the analysis of advertising, journalism, American political communications, and interactive media. Part III considers specific mass media issues, such as violence in the media, media and children, and global communications, and discusses outcomes of having a media-literate population.

Produktinformationen

    Format: ePUB
    Kopierschutz: AdobeDRM
    Erscheinungsdatum: 30.05.2014
    Sprache: Englisch
    ISBN: 9781440830921
    Verlag: ABC-CLIO
Weiterlesen weniger lesen

Kundenbewertungen