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CIM Coursebook 07/08 Analysis and Evaluation von Lomax, Wendy (eBook)

  • Erscheinungsdatum: 25.06.2012
  • Verlag: Taylor and Francis
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CIM Coursebook 07/08 Analysis and Evaluation

BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory.The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing strategies.Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.

Produktinformationen

    Format: PDF
    Kopierschutz: AdobeDRM
    Erscheinungsdatum: 25.06.2012
    Sprache: Englisch
    ISBN: 9781136420412
    Verlag: Taylor and Francis
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