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Strategy Your guide to getting it right

  • Erscheinungsdatum: 01.05.2014
  • Verlag: Profile
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The experts' guide to the all-important subject of business strategy. Here are the checklists compiled by CMI's experts on the aspects that are most crucial to being on top of the strategic issues of a manager's job, covering such topics as:Mission and visionOrganisation cultureManagement and leadership stylesValues Devising a code of ethicsFormulating a policy on corporate social responsibility Performing a SWOT analysisGathering competitor intelligenceCarrying out a PEST analysisAssessing growth strategy optionsDeciding when to outsourceUsing consultantsWriting a business planIt is all here, from the basics to the more nuanced and difficult to get right. The checklist series: step by step guides to getting it right


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