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Understanding Competitive Advantage

  • Erschienen: 05.12.2005
  • Verlag: Springer, Berlin
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Understanding Competitive Advantage

This book is about competitive advantage and how it is created at the company level. It is based on the premise that the alignment of strategies and control systems affects the firm`s chances of successfully positioning itself in its chosen arena of competition. The firm is in a better position to concentrate on activities that create value for the customer if its strategies and control systems are mutually consistent and adapted to expected external demands. The authors believe that the co-ordination and integration of strategies and control systems will provide a necessary, and long-overdue, expansion of knowledge in the area.

Produktinformationen

    Größe: 13306kBytes
    Herausgeber: Springer, Berlin
    Untertitel: The Importance of Strategic Congruence and Integrated Control. Unterstützte Lesegerätegruppen: PC/MAC/eReader/Tablet
    Sprache: Englisch
    Seitenanzahl: 231
    Format: PDF
    Kopierschutz: AdobeDRM
    ISBN: 9783540266990
    Erschienen: 05.12.2005
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