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BMW - Overview of Corporate Communication, Corporate Identity, Corporate Image and CSR von Kofler, Michael (eBook)

  • Erscheinungsdatum: 19.08.2010
  • Verlag: GRIN Publishing
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BMW - Overview of Corporate Communication, Corporate Identity, Corporate Image and CSR

Scientific Essay from the year 2010 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2,0, Griffith University, language: English, abstract: This assignment deals with corporate communication, corporate identity, corporate image, and corporate social responsibility. The assignment provides a lot of theory but also analyses the corporate communication, identity, image and CSR of BMW.

Produktinformationen

    Format: ePUB
    Kopierschutz: none
    Seitenzahl: 8
    Erscheinungsdatum: 19.08.2010
    Sprache: Englisch
    ISBN: 9783640685158
    Verlag: GRIN Publishing
    Serie: Akademische Schriftenreihe Bd.V155036
    Größe: 291kBytes
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